Author: Matthew Ryan

What is website branding? There is no simple answer to such a question. This is because website branding uses several different factors to achieve success. Just consider that any website branding program tends to involve: A clear expression of quality through design; The delivery of information sought after by the website visitor; The ability to… Read more »

This is a question we get asked by many people – friends, family and potential clients. I want to take some time out to explain our process. It’s important to carefully plan projects to ensure you’re not hit with surprises. So….How Much? Website cost varies depending on several factors, including: The web developer’s level of… Read more »

If there is one thing that can ensure the failure of any online business it is a lack of proper promotion. The kind of promotion we are talking about is not something that has to break the proverbial bank or consume tons of time and effort, however. In this brief discussion we will look at… Read more »

How much effort should a website owner put into the search for a website designer? A lot! Let’s consider a few significant reasons why this should be necessary. First of all, every single designer has their own esthetics. This means that they have an idea about how your site should look, but if it is… Read more »

When you are designing your website you start with a lot of different components and “must haves”. For example, most people stop to think about the various pages that they absolutely must have. They also consider the SEO (search engine optimization) that they will incorporate throughout the site. Many think about the “extras” such as… Read more »

On behalf of the team here at Rival, I would like to wish everyone a Happy New Year! Lets Makes 2012 a great year! With the start of the new year, its a good time to think about your website and if it is working to its full potential. At Rival we have has a… Read more »

Do you blog? Maybe you’re an avid reader of blogs? Perhaps you have no idea of what a blog even looks like? Regardless of your feelings about blogs, they are here to stay and they are becoming a major tool in the world of online business as well. In their earliest formats most blogs were… Read more »

The Google Page Rank is metric used by Google to assign value to a web page. Basically, the higher the PR the more valuable Google sees your site as a resource. So what are the advantages of getting a higher PR you ask? Well, we are going to take a look at these advantages and… Read more »

Continuing our e-commerce articles, we are going to look into what you can do to help market your online store once it is up and running. It is one thing having an online store, but another to drive traffic to the site and convert browsing customers into paying customers. One of the best ways to… Read more »